Fractional CMO · Transformation Advisor

Transformation that builds capability.

A trusted partner for CPG and D2C brands, driving marketing operational excellence and sustainable growth through fractional CMO roles, interim leadership, and strategic engagements.

Danielle Rose, Fractional CMO and Marketing Transformation Advisor
20+ Years Enterprise marketing

Two decades leading marketing across the world's most iconic consumer brands

L’Oréal
Maybelline
Kérastase
NYX Professional Makeup
Urban Decay
SkinCeuticals
La Roche-Posay
Pureology
Obagi
Mars

Why partner with me

A data-driven leader for today's dynamic landscape.

With 20+ years leading data-driven activations across paid, earned, shared, and owned, my passion lies in crafting exceptional consumer experiences that resonate and consistently position brands for growth and deeper engagement.

I partner with companies through fractional CMO roles, interim leadership, and strategic engagements, bringing enterprise rigor to the moments that matter most.

More about my background

Core expertise

Where I create the most value.

Six disciplines, one throughline: turning marketing complexity into operational excellence and measurable growth.

Org Design & Talent

Strengthening marketing team structures and building the capabilities that scale performance.

Agency Ecosystems

Leading agency transitions, technology vendor recommendations, and product integrations.

Enterprise Platforms & Innovation

Launching enterprise digital platforms and leading global innovation projects end-to-end.

Media Strategy & Investment

Architecting high-impact media that optimizes the mix, maximizes creative effectiveness, and drives results.

Martech & Processes

Modernizing marketing technology platforms and the operational workflows around them.

AI Integration

Guiding enterprise AI adoption with clear guardrails and robust change management.

See how we'd work together
Danielle is an extraordinary leader, combining visionary strategy, operational rigor, and authentic partnership. She raises the bar for everyone she works with.
Julie Dalonzo President, Business Lead at Publicis · Agency Partner at Mars

Let's build something durable

Ready to strengthen how your marketing works?

Whether you need a fractional CMO, interim leadership, or a focused transformation engagement, let's talk about where your brand goes next.

Start a conversation